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Posts Tagged ‘photos’

Discover How to Take Amazing Nature Photos!

My new “Photo Nature Secrets” course begins tonight, are you joining us? If you LOVE Nature photography and have always wanted to improve your photos to look like the ones in magazines, this is the course for you…even if you only have a point-n-shoot! You will even discover how you can profit from those amazing Nature photos you will be taking!

Sign up here: http://photoprofitsecrets.com/photo-nature-secrets/

When you register for the “Photo Nature Secrets” webinar series, you will also qualify to receive exclusive access to my new “On-Location Photoshoot” video series that I will be taping to go along with the course! On-Location Photoshoot #1 will look at product creation and some of the methods I use to create products from my Nature Photos. On-Location Photoshoot #2 will take us to Hershey Gardens where we will get up-close and personal with the luscious fields of flowers and their amazing Butterfly House! On-Location Photoshoot #3, we will explore Ohiopyle State Park, where we will shoot raging rivers, landscapes. Finally, On-Location Photoshoot #4, we head to the beach to experiment with sunrises, nighttime shots, starfields and much more!

You will not want to miss them!

As with “Photo Profit Secrets,” we also have a dedicated Facebook Group. With this course, however, I am adding a new element. At the end of the series, I will be compiling the photos submitted for homework from all the participants to create a group Photobook! Once it is published, each participant will be able to buy your own copies at cost to keep or sell. I’m really excited about this because I know each participant will be contributing great photos! Join us HERE:

http://photoprofitsecrets.com/photo-nature-secrets/

A Video Challenge

Here’s a fun challenge for you

I’ve been speaking at Simple 3: Video Velocity this weekend in Anaheim, CA this weekend and the hands-on workshops have been awesome. Challenging the attendees to actually DO what we’re teaching so that, in the end, they actually have finished videos uploaded and available on YouTube and on their website. Some of them are doing it kicking and screaming…lol…but they’re getting their videos done. It’s very cool.

And that brings me to the challenge…

I’ve been talking about the importance and need to create your own videos. It’s not a suggestion…it’s a necessity if you’re serious about building an online business. Have you created any videos that are actually online yet? If yes…awesome! Produce more! If no, what are you waiting for?

I want to challenge you to create your first (or a new) video TODAY and post the link on my blog so I can see it. I want to know you’re getting this and DOING it! Plus…it could be fun. Now…about the video you’re going to create…it can be ANY kind of video, such as:

  • A Live Action Video: Talk into your video camera, flip cam, smart phone, etc. Share a one-minute tip you can share with the world that can help the viewer.
  • A Screencast Video: Create a quick Powerpoint video on your product or service, or again, to share a valuable tip or insight.
  • A Mixed Media Video: Use Animoto or other video program to create a video with photos, text, music, etc. that shares something helpful, fun or uplifting.
  • A Live Broadcast Video: Setup, broadcast and record a brief video on UStream where you share something of value to your audience (or potential audience).

Once your video is created, upload it to YouTube and share the link in the comments section below of this article. I can’t wait to see what you come up with! And, by the way, if you haven’t figured this out yet, I am offering you exposure to your message on my blog at no cost. Also, for everyone who takes up my challenge and completes it, I will give you a special bonus…full access to my Master DVD Templates and my Master Powerpoint Templates (which currently isn’t available).

I also want to remind you that, this weekend only, my Limitless Video Content course is being specially discounted just for you! Instead of the regular price of $197, you can grab it this weekend at 61% off…just $77! It’s the last time I’ll be offering it at this price…ever. Don’t miss out. It’s one of the best courses I’ve ever taught.

So here is what to do next…

Pick up your copy of Limitless Video Content at the Weekend Special offer.

Have fun creating your video!

Create your video and get it uploaded to YouTube today!

Go to my blog and post the link (once I see you’ve posted your video, I’ll send you the download info for your bonus.

Now get busy…grin.

Up Against a Wall

The past few posts on using art for physical products…and specifically for prints…has created quite a stir. Paul even went so far as to say:

“Incredible article Tony. This one post is the basis of a potentially full-time job, all by itself. They should start calling you “Mr. Value.”

I like the sound of that…grin.

The truth is that Paul is right…what I’ve shared, and continue to share, can create a great income for you. That’s why I’m sharing it. There is big money in art (in case you haven’t figured that out yet). And so, to continue the discussion on how to profit from art even further, in today’s post, I am going to share a new resource that I just started using. I’m really excited about this company because their business model is awesome, their products and price points are great, and the truly understand third-party fulfillment!

Wall Hogs offers a unique spin on how to “hang” your art on your walls. While they DO offer poster prints, those are NOT why you need to use this company. They offer a technology much more “sexy” than poster prints. They actually give you the ability to produce your artwork or photos as removable vinyl cutouts that adhere directly to your wall. It’s likely you have seen this before. What is amazing about this company, however, is that their prices are reasonable and they make it simple to be a reseller for their services. I like that!

Recently, I uploaded a piece of art that was based on a Public Domain image and initially created as a t-shirt design. the upload process was straight-forward and easy. A minute or two and a Paypal payment later, my artwork was in-process for a 12″ wide vinyl cutout. And the cost? Just $12.99 plus a buck and change for shipping. Resellers get 25% off of those prices.

As you would imagine, my brain is spinning. The opportunities are huge. Wall Hogs is going to get a LOT of business from me. They should get a bunch from you Public Domain Image fanatics out there as well! To learn MORE about the services Wall Hogs offers and to get your own vinyl cutout made (you HAVE to try this…seriously!), check out their website HERE! I highly recommend them!

BTW…what I’ve been sharing in these posts is just the tip of the iceberg compared to what I’m planning to reveal in my upcoming webinar series, “Physical Product Success Secrets.” This new series may be one of the most important series I present this year on how you can build a profitable business using proven content from the Public Domain. Get all the details and sign up here:

Physical Product Success Secrets

Oh, and everyone who signs up by January 26th gets an insane bonus I’ve NEVER offered before…trust me, you would be crazy to pass this up!

Art Print Creation Strategies

In my last post, I shared about the importance of creating and selling physical products. It’s a must-do part of your business for more reasons than just making money (like building credibility, new markets, etc)! In this post, I thought I’d continue the discussion by focusing on one of my favorite types of physical products: Art Prints. I’ve been conducting a lot of research on price and quality and have identified the best options for getting high-quality, low-cost prints made.For definition-sake, an art print can refer to any type of printed image, from maps and photographs to labels and posters.

It used to be that if you wanted to produce art prints, say 18″ X 24″ or 24″ X 36″, you had to go to a printer and have them produced in mass quantities to make them cost effective. When I managed the commercial printing companies in the late ’80s and early ’90s, my pricing model started with a base price whether you were printing one copy or thousands. The cost of creating a negative and plate for a job as well as the press startup were always the same. And if you wanted a 4-color job, it was expensive…especially in low quantities. Of course, with digital printing and large-format inkjet printers, all that has changed…and the pricing, if you know where to look, is pretty amazing.

Previously I mentioned Zazzle and CafePress as important considerations for creating and selling physical products. I still believe that, especially when it comes to testing new markets or product designs. But for long-term product creation…art prints for our example today…they are NOT good solutions. When I compare pricing models in just a moment, you’ll see why.

Two of the most popular art print/poster sizes are 18″ X 24″ or 24″ X 36″ and there are several options for having them produced. Some companies (like Zazzle or CafePress) will allow you to purchase just one copy. Other companies require a minimum quantity purchase (typically 100). Of course, in many cases, buying in quantity means a cheaper cost per unit, as we will see. In some cases, however, you may only want to purchase one print initially to test the market, and then increase printing numbers from there. Let’s take a look at our current pricing options for Art Prints.

(Prices are Cost per Print and do not include S/H fees)

Zazzle.com: 18″ X 24″: $19.95 24″ X 36″: $34.95

CafePress.com: 16″ X 20″:  $16.00 23″ X 35″: $19

ShortRunPosters.com: 18″ X 24″: $2.97 24″ X 36″: $9.97

As you can see, the best option by far is ShortRunPosters.com. Their quality is excellent and are, in my opinion, the best solution for short-run art prints/posters. If you find that you need 100 or more art prints of the same image (such as for a promotion or of an image that is selling well), there are better options that will drive your costs down even further. I recently found a company I had not heard of, JiperorPrint.com, who produces all types of printing including posters. While they require minimum runs, their prices are amazing compared to former solutions I’ve used like PrintPelican.com and PSPrint.com. Let me give you an example based on the above sizes.

(Prices are Cost per 100 and do not include S/H fees)

JiperiorPrint.com: 18″ X 24″: $109 ($1.09 per print)  24″ X 36″: $179 ($1.79 per print)

The prices are amazing! And if you bump the quantities to 500, check out the cost per unit:

18″ X 24″: $175 ($.35 per print)  24″ X 36″: $336 ($.67 per print)

Think about this…why purchase 100 18″ X 24″ prints for $109 when you can get 5 times that many for $66 more?! Amazing! Now perhaps you’re thinking, “That’s great, Tony, but what if I want to print smaller sizes? It looks like my options are limited.” Well, I’m glad you asked! The thing is, just because you’re printing an 18″ X 24″ print doesn’t mean the image HAS to be that size! You can fit two 11″ X 17″ prints side-by-side on a sheet or even four 8″ X 10″ prints on a single sheet. So let’s say you want to produce 8″ X 10″ prints of four related images…you could put one of each on a sheet and drop your cost for each of the four down to just $.75 (when printing at ShortRunPosters.com). Below are examples of a recent print order I had produced at ShortRunPosters.com that demonstrates what I mean:

Full Size

Two-Up

Four-Up

As you can see, there are a LOT of possibilities for ganging your prints!

In closing, I want to mention one quick note about using ShortRunPosters.com…they have a $10 flat shipping fee so ordering just one print is still expensive. What I do (and recommend) is order multiple prints of several layouts. The shipping cost remains the same but is spread out over your order of prints. Also, make sure you use as high a print resolution for your files as possible. I recommend NOT going below 180 DPI with 300DPI being the ideal!

I hope that this article has inspired you to consider getting your own prints made. The art print market is HUGE (especially on eBay), and with the cost of prints I’ve shared above, and the millions of images available to you in the Public Domain, you now have ZERO reason to venture into this profitable market! So go get ’em!

Native Americans in the Public Domain

Since my girls are dancing at a Native American Powwow today (and I am writing this post from there), I thought it would only be fitting to share some excellent government resources related to our Native peoples.

There a literally thousands of photographs available online that show many of the tribes from around North America. I have found many excellent photos of: tribal lands, clothing, arts and crafts, rituals, ceremonies, battles and much more! There are also excellent resources that share traditional stories and beliefs, historical accounts and medicines. Below are a few of the resources you can check out if this niche is one that connects with you.

Library of Congress

National Archives

Tribal Government Info

Native American Photos

To see some of the t-shirts I offer, created from photos found on some of the sites mentioned above, click HERE!

Digital Versus Physical

As Information Marketers living in this digital age, we can easily become myopic with our product creation, meaning, we often focus on creating digital products without considering the physical alternative. There are a few, extremely valid reasons for this. For one, digital products provide instant access with zero additional effort once they’re created. Certain types of digital products can also be created very quickly. I’ll be honest, nothing beats finishing a teleseminar or webinar, knowing you just created a quality product in a relatively short period of time. So what about physical products then? Should you consider adding a physical product line to your existing business? It depends…

While we cannot look at all aspects of physical product creation in this post, I would like to explore one option that is dear to my heart…image-based products. Because of our “bent” toward the digital, when we think of artwork or photographs, we often see them as playing a secondary role in our product creation. We use them for our product covers, header graphics, Powerpoint slides and Animoto videos. Seldom do we consider them as products, except as collections on DVDs or as an upload to our favorite microstock photo site.

However, a quick search on eBay will show you that image-based physical products, prints for instance, are very much alive and well. They can also be quite profitable. And that’s where the Public Domain comes in. When it comes to selling physical prints, nostalgia rules the day! I’ve seen it over and over again where individual prints of a certain image ALWAYS outsell collection CDs or DVDs that include the same image. It has been my experience as well.

So, what does it take to make and sell prints online or offline? You need to understand what people want to buy, a source for the content and a delivery mechanism. If this process sounds familiar it’s because it’s the basis of pretty much ALL successful selling. When it comes to prints, the easiest place to research to see what is selling is eBay. With 65 million people visiting per month, you can get a pretty good feel for what’s hot and what’s not. As for the source of your content…you guessed it…the Public Domain! There are many online sources for finding great, high-rez images to use for your prints. I share many of the best sites in my book, Easy Money Picture Project.

When it comes to the creation process of your prints, you have a few options. You can print them yourself using a large-format printer, although I wouldn’t recommend this approach if you’re just starting out. There are also a number of excellent online companies that can create the prints for you. If you want to go high-end with your prints (like canvas gallery wraps or metallic prints), I would recommend using BayPhoto or MPix. On the other hand, poster prints may be a great option for you as well. My two favorite sites for poster prints are Shortrun Posters and Print Pelican. For instance, at Shortrun Posters, you can prints 18″ X 24″ posters on 80lb. cover stock for $2.00 each. That’s a tough price to beat! And if you don’t need a large size like that, consider this…two 11″ X 14″ prints will fit on an 18″ X 24″ sheet. So you could get full-color 11″ X 14″ prints for $1.00 each. Hopefully you can see how HUGE this is for profit margins. Upload your digital file and in a few days, you have your prints!

Hopefully this post sparks some ideas for you. Over the next 90 days, I will be sharing more Physical Product creation strategies. Until then, get started with this one!

A Public Domain Army

When people think about finding Public Domain content, they often never consider military sites for content. Honestly, most even overlook government sites altogether. Because military content is created using tax-payer dollars, most of it is actually in the Public Domain…and it’s NOT all about war or protecting our interests.

For instance, some of the best Public Domain-based content I found related to photography was found on a military site. The best recipes I found for preparing meals for large groups was from a military site. I think you get the picture.

I recent found a wonderful resource for military content…this one largely focused on history…with thousands upon thousands of documents, reports, and records. Not only does this site include recent documents, but also ones from centuries past (you should see some of the amazing photos!). To shortcut to time and effort, use the Search Digitized Material button to keep your search focused on materials that are fully available online.

Check out the Army Site HERE!

Take Better Photographs Now!

I need your help!

I’ll be honest…the Public Domain is NOT my first love…photography is. Ever since the days of running around my Grandmother’s yard snapping flower and bug pictures with my Great-Grandmother’s Kodak 126 Instamatic, I’ve been hooked. Trust me when I say that I’ve been at this a while. A year ago, while at Joel Bauer’s Passion2Profit event, Joel had us list the one thing we were passionate about as kids…as teenagers…as adults…the one hobby we go back to again and again. The answer was easy but also troubling…PHOTOGRAPHY! Not the Public Domain, not product creation, not graphic design, not audio or video. It was photography hands down.

I found my response troubling because, as an entrepreneur, I’ve built my business around everything BUT photography, and, thanks to Joel (and my mastermind group), I felt challenged to explore WHY I haven’t done more with it from a business perspective. I love photography and it seems to show from the responses I receive from those who see my work.

You can view a lot of my photography HERE => http://lightdream.smugmug.com

So here is why I need your help…over the past several months, I’ve received a LOT of requests and feedback about teaching on photography. I think I’m ready to listen and respond to those requests. My question for you, dear reader, is whether this topic is something YOU are interested in? I’ve created a brief survey to gauge interest and direction on creating a Photography “something” and I’d appreciate it much if you would take a minute and give me feedback.

You Can Access & Complete the Survey HERE!

Print and Photographs Online Catalog Updated

For months the curators and technologists at the Library of Congress have been working together on a spectacular (and welcome) revamp of the Prints and Photographs Online Catalog. The online collection can now be found at the easy-to-remember address of www.loc.gov/pictures/ — with many images available for downloading.

Some of the new features include creative new ways to browse their 1.25 million online prints and photos, such as grids that give a quick overview of dozens of images at once and even a slideshow format that lets you toggle bibliographic information on and off.

The interface is reminiscent of other existing sites that offer powerful ways to search for and display images, such as the ever-popular Flickr.  In celebration of this new milestone, the LOC has posted a new set of highlight images from the Library called “Meet More Treasures.”  They consider it a thank you to all of those who have found value and pleasure in the Library’s priceless collections of more than 14 million pictures (both online and in their physical collections). I for one am grateful since I’ve found value (in the form of income) and pleasure from this site. Many of you have as well

Finding Elusive Images in the Public Domain

How often have you tried to find an certain type of image in the Public Domain, and no matter what you try, you can’t seem to find what you’re looking for? It can be pretty frustrating for sure! Just the other day, I received an e-mail from one of my UK customers who was experiencing that exact dilemma. She e-mailed me to ask:

“I purchased your “Easy Money Picture Project”.  As you are US based it’s not surprising that your links to internet sites for public domain are going to mostly contain US public domain material.  I am in the UK, I know most of the US material can be used here OK but I am interested in old images of the UK & I didn’t know whether you had come across any sites that contained such images or any UK websites that contained content from the UK.”

To be honest, I had never researched images specific to the UK, so I thought it would be a good exercise for my research skills. After spending 2 or 3 minutes with Google, I sent her a few of the results I discovered:

“Here are a few starting points for you:

  • http://www.historyworld.co.uk/
  • http://www.oldukphotos.com/
  • http://grumpystumpy.com/
  • http://www.edinphoto.org.uk/

Hope this helps!”

She responded back the next day with:

“I’ve just quickly linked to the sites you sent me & had a quick look & they look as though they will be very helpful, why couldn’t I find them? Must be doing wrong searches!”

I responded to her that searches can be tricky and offered keyword phrases I used to find the websites I sent her. After writing my response to her, I wondered how many MORE of you have encountered similar frustrations? So I thought I’d write a post to share the methodology behind how I research.

I’ve found that there is no rhyme or reason to why websites use the text they use in describing the contents on their websites. The sooner you learn that fact, the sooner you can move into conducting and enjoying meaningful research online.

First of all, you need to be aware of variations on your keywords. You can use a thesaurus if you get stuck. For example, let’s consider the keyword “photograph.” Photograph could also be displayed as:

  • Photography
  • Photo
  • Picture
  • Pic
  • Image
  • Graphic
  • Illustration
  • Still
  • Poster

To this end, you will notice in the screenshot below how this website uses the word “advert” for advertising, so if you were searching for “vintage UK advertising,” you may not find this site because of the variation.

Now, in the case of our case study, I simply used two keyword phrases:

  • “vintage UK photographs”
  • “old UK photographs”

Again, there are a number of variations for “old” and “vintage.”  The same holds true for “UK”: United Kingdom, Britain or British Isles…and don’t forget specific locations, such as “Gloucestershire” or “London.” I think you get the idea.

Another trick I want to point out is this…when you find a site you like in Google, very often you will see a link for “similar sites” in your search results as seen in the screenshot below. CLICK that link! It will reveal even more related sites for you. Of course, you can also use SimilarSites as I mentioned in a previous post, if they offer suggestions for your sites. In the case of the UK sites, they didn’t offer any results.

Now there is ONE keyword phrase that, oddly enough, you probably DON’T want to use in your search phrase…”Public Domain.” Seems odd to say that being that this is the Public Domain Blog, but the truth is that it’s not a common word that many sites use. Yes, you can find Public Domain images using that phrase in your searches, but I can tell you from experience that you will not get the kinds of results you truly want if you include it. As a matter of fact, with this case study, my customer indeed wrote back and said she was searching using the keyword phrase, “public domain vintage UK photos” among others and wasn’t finding the sites I found. Notice that her search phrase is a variation of one of mine except for a noticeable difference…she included the phrase, “public domain.”

To learn even MORE methods for finding and using images from the Public Domain, check out, “Easy Money Picture Project,” my comprehensive book on how to profit from Public Domain images and photos.

Easy Money Picture Project

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