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Is THIS the Ultimate Niche?

If you had to reveal what you believe to be the ultimate niche to create new products for, what would it be? Think about it for a moment. Would it be the Internet Marketing niche, or perhaps a craft or hobby niche? Would the ultimate niche be a sports niche or a legal niche? What would it be? In this article, I’m going to reveal MY choice for the ultimate niche and why. I’m also going to share how the Public Domain fits perfectly with this niche (and its sub-niches) for creating profitable digital and physical products.

One doesn’t have to ponder the possibilities for very long to realize that the “ultimate niche” comes down to just one choice…and it’s a broad one…


Health (in all its forms) is the one thing that touches every living thing on the planet, from each person around the world to our pets, wild creatures, plants and trees, etc. Health is the elixir of life and is the one thing we strive for above all else. The beauty of this niche is the vastness of it (which is why I see it as the ultimate niche). With sub-niches numbering in the hundreds, or perhaps even the thousands, opportunity is everywhere within the Health niche. Let’s take a look at some terrific sub-niche examples.

  • Herbal Remedies
  • Natural Medicine
  • Natural Cures
  • Homeopathy
  • Exercise
  • Weight-Loss
  • Weight-Gain
  • Internal Cleansing
  • Food Recipes
  • Healthy Living
  • Massage Therapy
  • Sleeplessness
  • Skin Care
  • Illness-Specific Niches
  • Supplements
  • Beauty Treatments
  • Gardening
  • Self-Help
  • Hypnosis
  • Mental Disciplines
  • Spiritual Disciplines
  • Relationships
  • And Many More!

As you read down over the list, chances are likely that you thought of many more niches than what I included…and that emphasizes my point perfectly. Even with the list I provided above, you could easily take each of those sub-niches and drill down even further…a lot further.

Types of Products
I usually just talk about information products, but with the Health niches, product possibilities extend WAY beyond information products. Of course, you can develop information products of all types in the sub-niches (using mental disciplines as a niche example), including e-books, printed books and workbooks, audio books, and training courses; but then you can also create brain entrainment and binaural beat audios, hypnosis-based programs and more.

If you chose another sub-niche that was body-related, you may consider supplements, skin creams, energy drinks, exercise videos and other physical products in addition to information products. The truth is that the opportunities are nearly endless for a niche that touches every single person on the planet…and that’s VERY exciting!

Using the Public Domain
Some of the best resources available today on many health topics comes from the Public Domain. Honestly, there are very few, if any, Health-related niches that you would not be able to find proven content for from the Public Domain. Books and manuals are an obvious place to begin for finding Health-related content, but you must also consider magazines, spoken-word audios, videos and yes, even patents.

A good place to begin for finding Health-related content is Google Books ( Perform “subject” searches for specific sub-niche topics, such as with the examples below:

subject:”Health & Fitness”
subject:”Mental Healing”

You can also check out websites such as:

Free Self-Help Books

Classic Works in Herbal Medicine

Searches for Health-related sub-niche keywords at ( will also return an excellent selection of books, videos and more!

I hope that through this brief article, you begin to see the scope of what is available to you in the Public Domain for creating products in the “evergreen” niche of “Health.” There is much more content available, both online and offline, that what is shared here, but this primer should get you started. If you’re interested in digger MUCH deeper into finding websites that offer health-related content from the Public Domain, you should seriously consider investing in my popular e-book, the Public Domain Code Book ( In it, you’ll discover over 200 websites that offer Public Domain-related content of all types for nearly any niche imaginable. The book is the result of hundreds of hours of research I conducted online to identify the best websites on the net for finding works in the Public Domain.

Tony Laidig

The Public Domain Expert

4 Responses to “Is THIS the Ultimate Niche?”

  • Heya Tony!

    Another great post. Talk about evergreen alright! You make a lot of really great points and give us a nice little “kickstart” in how to start looking into it.

    I’d just like to underscore a point, if you don’t mind, that I think it might be easy to skim over in this article:


    Go back, folks, and read the middle section of the article again. Think about the possibilities here. Let’s say you chose just ONE topic from that long list and made a 20 page blog around that topic (just like the “dogs” example Tony showed us a couple of months ago). And then, you went to Clickbank and found some products to promote on that site. Then you went to CJ and LinkConnector and so on and you found a bunch of physical products to advertise. Then you found some PPA offers that were revelant and slipped them into the mix.

    A few days work (at most) and you’d have a nice little static site (you could put other non-static stuff on there of course, but it would require a little more maintenance).

    Then you take some MORE info from the public domain and use it to drive traffic (articles, podcasts, etc).

    No product creation involved at all!

    THEN… when you build a list, you simply ask your readers what they want and either find it on the affiliate networks or develop it yourself! Et voila!


    You betcha! (Sorry to bore the old hands)

    Best of luck with it!


    P.S. Thanks Tony!

  • support:

    Thanks once again for your insights, Night Owl. Always appreciate your comments.


  • Joanne:

    Hi Tony,

    Thanks for the info. My problem is a very small niche and having difficulty finding PD government info. Many of it NOT for distribution. Could be a rather new thought/info. It is gardening for the disabled. First hand experience watching the dilema with family members. And I will cross promote and have the site go off onto “information on specific disablitities etc.”

    Thanks for you info.


  • Timo:

    Joanne, it is not so much that you don’t find the information …. the information is out there, but you need to combine different sources, not just to look “just” only at one source. You can combine for instance public domain books and government information to one piece.


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