I’m writing a new series of posts that break down the BEST ways to profit from Public Domain content. To kick the new series off, here is Strategy #1!
1. Publish Print Books. You would think that republishing books from the Public Domain would be a no-brainer strategy for marketers to pursue; especially with today’s high-quality POD technology; yet few actually do it. Here are a few covert approaches to consider for creating print books from Public Domain content: Rather than publish existing books as-is, consider pulling the BEST content from topically-related books to create a “new,” more laser-focused book with you listed as the editor or compiler. CreateSpace.com (owned by Amazon) makes it easy to create and publish your own print books, offering templates and step-by-step instructions!
Alternatively, also consider finding related magazine articles from the Public Domain and publish them in print form. Each article would represent a chapter (unless it’s a really short article). There are hundreds of thousands of pages of content available in the Public Domain in magazine form just waiting to be re-purposed. The goal here is to create print books that people actually want to buy and read rather than to just publish content for the sake of “getting it out there.” CreateSpace also enables you to publish full-color print books as well. The cost per unit is higher, but with the millions of photographs and illustrations available in the Public Domain, the opportunities here are endless.
Need ideas on topics to focus on? Here is a hot one…we are just now entering the timeframe of the 150 anniversary of the Civil War. For the next three years, there will be a LOT of celebrations and events related to this country-changing historical event! Capitalize on it!